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Roundtable: How to do PR

February 28 @ 5:30 pm - 9:15 pm

Free for members

Our Roundtable concept is about meeting up with a small group of members who are willing to share their experience and knowledge about a certain topic. We create themes around popular challenges and shared difficulties. When all participants balance giving and taking of information, we believe that a Roundtable discussion can be a very valuable experience for every participant.

We all know what Public Relations or PR is, many of us know how to do PR, but only a few know how to do brilliant PR. Of course, your brand story is the base of your business – the secret to good PR is then knowing which parts of your brand story to choose and also being able to share them in the right way, with the right audience and at the right time. 

The following expert will share his knowledge in this session:
Niels Paauw – With his agency Pow Comms, Niels offers “PR, copy and creative support for nice brands”. Tony’s Chocolonely, Johnny Cashew, Gulpener, and many more sustainable food brands trust in his work and creativity. While preparing for this session, Niels told us that not even once he had to do any active Sales – just one of the many reasons to listen to his expertise. 

In this Roundtable session we will cover the following topics, among others:
– Uncomplicating PR – how does it work?
– How do I use storytelling as part of my PR strategy?
– (How) can PR be successful with a limited budget?
– How do I successfully build a network within the media industry?
– What’s the right way to approach journalists?
– What are the dos and don’ts of PR?

Agenda
17.30-18.15 – Walk-in & easy dinner 
18.15-20.15 – Niels talks about his take on PR, including Q&A
20.15-21.15 – Drinks & networking 

Registration for this event ends on February 8. You can submit your questions/topics of interest upfront when signing up. We’re looking forward to an interesting discussion! 

Details

Date:
February 28
Time:
5:30 pm - 9:15 pm
Cost:
Free for members
Event Category:

Organizer

Kitchen Republic
Phone
020-2616759

Location

Scale-Up Kitchen
Nieuwe Hemweg 14 A
Amsterdam, 1013 BG Netherlands
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