Aanstaande events & sessies
Het hele jaar door organiseert Kitchen Republic interessante business gerelateerde events voor startende en groeiende voedselondernemers. We organiseren trainingen, workshops en 1-op-1 ontmoetingen zodat jij goed geïnformeerd en geïnspireerd verder kunt werken aan jouw bedrijf. Houd onze agenda in de gaten voor de laatste updates, workshops en sprekers.
- This event has passed.
Live Session: Get to know your consumers
March 21 @ 5:30 pm - 9:00 pm
Free for members
Now more than ever it’s important for brands to have a thorough understanding of their consumers and their needs. Understanding your target market will help you to make informed decisions in various fields of your business – from product development to marketing and communication activities. This is where consumer research comes into play: In this Live Session we want to discuss ways to gather insights into the market you are operating in and look at tools to identify your consumers’ needs and preferences.
About the experts
Eelke Verwijs has more than 15 years of FMCG experience, working for brands such as McDonald’s, Reckitt Benckiser, and Pernod Ricard. With his company Innovation Insight Lab he is now supporting companies with innovation projects and their growth through data and strategic consumer insights.
Ewoud van der Horst is Head of Sales at KR Community member Johnny Cashew. His previous Sales experience includes Tony’s Chocolonely and Mars. In this session he will talk about how the team at Johnny Cashew used Consumer Research results to shape their plans for the future.
Agenda
17.30 – 18.15 Walk-in & easy dinner
18.15 – 19.30 Q&A “Get to know your consumers”
19.30 – 21.00 Community borrel
Please RSVP before March 14. You can apply for a maximum of 2 people per member business.